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Oxi Boost Power Pods star in ‘Collateral Stains’ campaign.
January 8, 2025
By: Lianna Albrizio
Associate Editor
Saving the world can get messy. That’s why Tide has joined forces with Marvel Studios’ “Captain America: Brave New World” to promote its new laundry care innovation, Tide Oxi Boost Power Pods. In Tide’s new “Collateral Stains” campaign, the brand is spotlighting everyday people in the Marvel Cinematic Universe that encounters stains of all kinds from coffee to guacamole, and showing how they bounce-back after getting a powerful clean, thanks to new Tide Oxi Boost Power Pods. ...
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